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    Home » Recognizing the San Antonio leaders that led the way in the background of Spanish-language media in the united state
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    Recognizing the San Antonio leaders that led the way in the background of Spanish-language media in the united state

    Texas We LoveBy Texas We LoveSeptember 11, 2025No Comments
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    Sign up for TPR Today, Texas Public Radio’s e-newsletter that brings our leading tales to your inbox each early morning.

    San Antonio is the native home of Spanish language media in the united state

    Raoul A. Cortez started KCOR-AM in 1946 and KCOR-TV 70 years earlier, the very first permanent Spanish-language radio and television terminals in the united state, specifically.

    Raoul’s son-in-law, Emilio Nicolas, co-founded the very first nationwide Spanish-language television network in the nation.

    Bexar Region is highlighting the trailblazing tradition of these Spanish language leaders with a talk and display at the court.

    The Bexar Heritage Center is organizing the exhibition From Bexar Region to the Country: The Trailblazing Tradition of Raoul A. Cortez, Emilio Nicolas, Sr., & & Martha Tijerina in Spanish-Language Media with Oct. 10.

    Guillermo Nicolas, Maggie Rivas-Rodriguez, supervisor of the Voces Narrative History Center, and Martha Tijerina, among the very first females in Spanish language television information, talk about San Antonio’s essential function in the background of Spanish-language media, Fri. Sept. 12, at 10 a.m., at the Bexar Heritage Facility.

    We are taping this meeting at the Irma & & Emilio Nicolas Library at TPR. Our visitors are Mari Tamez, outreach supervisor with the Bexar Heritage Facility, and with Guillermo Nicolas, grand son of Raoul A. Cortez and kid of Emilio and Irma Nicolas.

    This discussion has actually been modified for quality and size.

    NICOLAS: My grandpa was really a leader. He was somebody that featured absolutely nothing. He functioned several tasks. Among things that I’m really happy with, due to the fact that it still exists today, is he was a home window cabinet at Penner’s in the 1920s which is quite fantastic.

    MARTINEZ: And we can see Penner’s right gone.

    NICOLAS: And we can see Penner’s. He operated at the Pearl Brewery and place on a great deal of occasions. He utilized to advertise bands, and he captured this pest of promo of artists, vocalists and film celebrities.
    And ultimately, as he generated income, he would certainly purchase airtime on an English language radio terminal and construct a 1 or 2 hours of Spanish language radio and songs. And keeping that, after that he, certainly, opened his very first radio terminal.

    And a fascinating little details is, he obtained his certificate in 1943, however he could not construct his radio tower up until 1946 due to the fact that throughout the battle, every one of the steel was for the battle initiative, and you could not squander steel on constructing a radio tower.

    Emilio Nicolas was his son-in-law. They really did not truly like each various other significantly ( laughs). My daddy was a researcher. He was initially a biologist at Southwest Study [Institute]. Male of scientific research are normally much more clever and quieter. That was Father.

    And my grandpa was the showman. Image, Desi Arnaz. He enjoyed to be around every one of the celebrities, and he utilized to enjoy to enjoy.

    Raoul Cortez, Sr.

    Thanks to Guillermo Nicolas

    Raoul Cortez, Sr.

    And when my grandpa understood he required my daddy– the yin or the yang, I’m unsure which is which to him– one was the straw man with the celebrities and the performers that utilized ahead from throughout the Spanish-speaking globe to sing online at KCOR AM, 1350 on the dial. And he had a bar called the Rental property Fontana. So, they would certainly sing online throughout the day at the radio terminal, and after that they would certainly go and do at the Alameda. If they were a massive celebrity and required even more seats, it would certainly go to the Community Amphitheater, which is currently the Tobin. And afterwards after, to unwind, they would certainly all satisfy on the roof of what was the old Packard car dealer on South Flores– where the Repetition homes are today– and they would certainly play and sing for every various other and have some beverages and some supper and unwind and do it over once again the following day.

    [Meanwhile] my daddy was the one constructing the terminal, collaborating with the designers to craft the tower, to purchase the tools.

    And in this remarkable exhibition that will certainly open up on Friday at the Bexar Court, the initial workshop cam from 1955 remains in the program, as are various other artefacts.

    Original KCOR-TV studio camera.

    Bexar Region Heritage Facility. Politeness image

    Initial KCOR-TV workshop cam.

    And afterwards at a particular factor, my grandpa wished to leave business, and my daddy and his companions got the tv terminal and began what is currently Univision.

    So, the function of this remarkable program that Bexar Region and Mari Tamez are assembling is to commemorate 70 years of Spanish-language broadcasting throughout the USA however birthed from the city of San Antonio.

    MARTINEZ: I believe that’s an extremely obscure item of background, particularly to individuals that might not know with San Antonio background. Which’s where we’re bringing you right into the discussion, Mari, due to the fact that your work truly is to highlight these concealed backgrounds at this Heritage Facility right here in Bexar Region. Inform us a bit regarding why this exhibition is so essential to you directly?

    TAMEZ: Well, at the Bexar Heritage Facility, we make every effort to share surprise backgrounds of Bexar Region and San Antonio. There are a lot of circumstances where San Antonio is ignored however has actually constantly been the champ.

    KCOR microphone on display at the Bexar Heritage Center as part of the exhibit From Bexar County to the Nation: The Trailblazing Legacy of Raoul Cortez, Emilio Nicolas, Sr., & Martha Tijerina in Spanish-Language Media.

    Bexar Heritage Facility. Politeness photo.

    KCOR microphone on screen at the Bexar Heritage Facility as component of the exhibition From Bexar Region to the Country: The Trailblazing Tradition of Raoul Cortez, Emilio Nicolas, Sr., & & Martha Tijerina in Spanish-Language Media.

    And this specific tale regarding Spanish-language media, individuals typically think of New york city or LA or Miami as the birth of Spanish media. And we wish to see to it that individuals recognize that no, the birth of Spanish media occurred right here in San Antonio, in our neighborhood, in Bexar Region, which they ought to be proud regarding that and to have satisfaction, a feeling of satisfaction in our neighborhood and what we have actually added to this excellent USA. Which would certainly be with this specific category.

    And we have, as Guillermo discussed, an exhibition, and we likewise have our seminar of audio speakers, a discussion, in relation to this 70th wedding anniversary.

    MARTINEZ: I was mosting likely to claim that most individuals would certainly not recognize that Univision started right here, due to the fact that the physical residue that was the Univision structure is no more standing. However I simply believe that’s an additional item of background that was simply eliminated– actively or otherwise– from the background of San Antonio. Which’s why that understanding is not truly available.

    NICOLAS: Well, and it’s really depressing. When Univision was mosting likely to offer the home, I attempted really tough to deal with the then-mayor and mayor to see if there was a means to, maybe constantly attempting to plan ahead. This is before Hemisfair truly beginning to obtain changed. However it was currently in the jobs, and my tip had been not simply a self-centered one to protect my family members’s tradition, however much more notably, exactly how could it offer the city?

    Well, I recommended that they relocate the initial terminal, which was constructed in 1955 by HB Zachary, which was one of the most essential home builder at the time, and maybe is still. It was a midcentury contemporary structure that might have been gotten and relocated to Hemisfair and construct the very first Spanish-language media gallery in the country, which would certainly after that likewise be an additional tourist attraction for the substantial varieties of vacationers that we have. And possibly one day they will certainly take into consideration reconstructing it, reprising it. It’s something that can just profit the city in boasting of their heritage and what began right here.

    One point I wish to contribute to what Mari was stating is, we were the recipients of a great deal of really dazzling and well-off and achieved family members from Mexico that came throughout the transformation of 1910. And like Mari claimed, this was the facility of procedures for, after that, Spanish International Network (TRANSGRESSION) prior to it ended up being Univision. It was likewise the center and the really initial satellite adjoined tv network in the country. And certainly, Ted Turner is acknowledged for that with CNN, however that was 2 years later on, which was cable television. No disrespect, however certainly, he obtained every one of the magnificence due to the fact that it remained in English.

    Irma Nicolas (right) smashes a bottle of champagne at the inauguration of the first satellite earth station in the U.S. in 1975.

    Politeness

    /

    Guillermo Nicolas, Smithsonian Organization

    Irma Nicolas (ideal) wrecks a container of sparkling wine at the commencement of the very first satellite planet terminal in the united state in 1975.

    But San Antonio’s planet terminal was the really initially. And the shows would certainly be beamed to the satellite from Mexico City to San Antonio, and from San Antonio it would certainly be distributed to the after that 200 associated terminals.

    TAMEZ: Isn’t that gorgeous?

    NICOLAS: It’s gorgeous. San Antonio is an actually amazing area.

    The last point I wish to claim does not always concern the 70th wedding anniversary, however an obscure truth– and I desire individuals to recognize this due to the fact that it’s really fascinating. Exactly how did Father obtain 200 associated terminals? The regulation was you might just possess 7. ABC, CBS, NBC just possessed 7 of their television terminals, as did Father and his companions. And afterwards under Reagan, it mosted likely to 12.

    However the factor is, he needed to. … In Texas, he would certainly enter his auto in the very early 1960s and he would certainly drive to Corpus Christi or he would certainly drive to Dallas or to Houston, and he would certainly either drive or fly, and he would certainly try to find a telephone directory, and would certainly open up to the white web pages and would certainly try to find Latino or Hispanic last names of medical professionals, legal representatives, dental experts– experts. And afterwards he would certainly cold-call them up until among them would ultimately meet them, and after that he would certainly provide a tv terminal. He would certainly provide the design, he would certainly obtain them the FCC licenses in Washington, and he would certainly provide the shows for a particular quantity of time, up until they jumped on their feet.

    And this is exactly how he after that constructed terminals throughout the country and made thousands of multi-millionaires. And I believe that is industrialism at its finest. It is spreading out the wide range amongst our very own individuals.

    And I believe it was a point of appeal, and it is not acknowledged.

    TAMEZ: Kindness and a dedication to his fellow Latinos, to see to it that they …

    NICOLAS: And it offered his function.

    TAMEZ: Obviously, however it provided him that capability to spread out the understanding, to have this cultura and details kind of extend to the remainder of the neighborhood. It had not been this hoarding. It was, “you recognize what? Our individuals require to recognize this. And I’m mosting likely to drive and I’m mosting likely to locate various other Latinos that share the interest and that want to likewise dedicate to that.”

    I mean, that’s a foundation of neighborhood and of wide range at the exact same time.

    From left to right: Emilio Nicolas, an executive from KCOR, and Raoul Cortez

    Politeness

    /

    Guillermo Nicolas

    From entrusted to right: Emilio Nicolas, an exec from KCOR, and Raoul Cortez

    NICOLAS: And to return to your factor, he remained in San Antonio his whole life. He might have had his Los Angeles terminal. He might have had his Miami terminal. He might have also had his New york city terminal, although among his companions existed that ran the network itself.

    Usually, I amusingly questioned why we weren’t in Los Angeles (laughs). He felt he owed a massive financial obligation of thankfulness to our city for offering him his education and learning and his and his ton of money, therefore right here we are.

    TAMEZ: And his love, Irma. It’s exactly how he fulfilled Irma right here. You can not ignore that.

    NICOLAS: Irma. What I enjoyed regarding my moms and dads– and their generation was not truly similar to this– they were really onward. They were a real collaboration.

    Irma and Emilio Nicolás, ca. 1953

    Thanks to Guillermo Nicolás

    Irma and Emilio Nicolás, ca. 1953

    And I believe due to the fact that Father had such regard for females, especially his mom and his partner, that he had a great deal of women execs when ladies in the ’50s and ’60s were the assistant or the whatever. Not in their business.

    Spanish-language TV pioneer Martha Tijerina speaks with guests.

    Courtesy

    /

    Guillermo Nicolas

    Spanish-language television leader Martha Tijerina talks with visitors.

    Martha Tijerina, that is mosting likely to belong to the panel — who I enjoy, that I have actually understood given that I was possibly 3 or 4 years of ages– Father relied on kid labor (laughs) at a very early age. No, I’m joking, I’m joking. However I did need to make a couple of commercials and consume a couple of poultry legs on air.

    However Martita was a genuine leader. We call her the First Girl of Spanish-Language Tv in San Antonio, and she definitely is still.

    And afterwards, certainly, Teresa Rodríguez, that was the really initial women nationwide information support in American background, some 23 years prior to Katie Couric in 2005. And once more, we’re ignored due to the fact that it remains in Spanish and not in English. And no disrespect to Katie. I definitely enjoy her. I believe she’s remarkable. However she was not the very first woman, solo support, nationwide information support. Teresa Rodríguez was.

    MARTINEZ: So, what we are discussing today, it’s mosting likely to be spoken about much more in size with on your own, Guillermo, with Maggie Rivas Rodriguez– that has the Voces Narrative History Job at UT– Martha Tijerina will certainly likewise belong of this panel. Can you possibly offer us the information on what individuals require to recognize? Where they require to enter order to pay attention to this excellent talk and to see the exhibition?

    TAMEZ: Absolutely. The discussion itself will certainly get on the 2nd flooring of the Bexar Court, where Commissioners Court fulfills. The exhibition will certainly remain in the Bexar Heritage Fixate the very first flooring of the usual Bexar Court.

    The occasion is totally free and open up to the general public. It starts at 10 a.m. and we will certainly choose regarding an hour, an hour-and-a-half, and after that there will certainly be concerns. And it ought to be an interesting and insightful occasion, and we really hope that the neighborhood will certainly join us.

    The Bexar Heritage Center hosts a community panel Sept. 12 to honor the legacy of Spanish-language media pioneers in San Antonio.

    Politeness

    /

    Bexar Heritage Center

    The Bexar Heritage Facility holds a neighborhood panel Sept. 12 to recognize the tradition of Spanish-language media leaders in San Antonio.

    MARTINEZ: For individuals that might not have the ability to exist at 10 a.m. on Friday, exists possibly a streaming alternative or a few other method they may be able to see the talk?

    TAMEZ: Absolutely. So, we will certainly not be streaming it live, however we will certainly be taping it, and it will certainly be offered on our internet site. Kind right into Google “Bexar Heritage Facility” and it will certainly show up.

    MARTINEZ: Guillermo Nicolas, Mari Tamez, thanks a lot.

    NICOLÁS: Thanks.

    TAMEZ: Thanks.

    Disclosure: Guillermo Nicolas is an economic fan of Texas Public Radio.

    .



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